Hug&Punch Partner Business Concept
A partner-branded installed-base and service concept for Hug&Punch in Croatia, especially Istria hotels. This is a proposal to help Hug&Punch manage coffee accounts and machine lifecycle — NOT a supplier or OEM authorization agreement.
Collaboration responsibilities
| Party | Proposed responsibility |
|---|---|
| Hug&Punch | Controls its brand, customer relationships, coffee offering, sales and field service approach |
| Equipment Cloud | Supplies the fleet software, manufacturer integration engineering, audit, secure platform operation |
| OEM platforms | La Marzocco Sistema, Gaggia Coffeed and BUNNlink remain OEM systems, requiring approved data access |
| Venues / hotel groups | Customer consent, real installed-base identity and site permissions must be verified |
Commercial model — open terms
| Topic | Principle |
|---|---|
| Brand | Hug&Punch-branded partner service, subject to its approval |
| Customer relationships | Hug&Punch-led; no direct customer transfer asserted |
| Revenue | Potential shared recurring service income, to be negotiated |
| OEM and IP | No rights to OEM software or APIs implied, and underlying platform IP remains separate |
| Pilot priority | First verify machines and data routes at a customer-authorized hotel |